Sep 30, 2022

Twitter Reacts To The DA’s Use Of Slang To Appeal To Black Voters

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The DA’s message for this year is the “They get this done” which has many iterations colloquially with the 11 official languages.

FILE PHOTO: The Democratic Alliance posters where in they made use of the slung language to woo voters. PICTURE: Twitter

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JOHANNESBURG: The DA has had one controversy after another in the last few years, with resignations of key black leaders.

With many South Africans coming out of a pandemic and the election season is bound to bring with it fatigue for voters. If it’s not the skips, a stranger from a political party knocking at your door, it’s the out of character posters we see from political parties.

With the elections declared to take place on the 1st of November, this is the time many political parties go out of their way to woo voters into marking an [X] next to their names, which comes with lots of promises and some unusual antics.

This week many Twitter users started sharing images of DA’s campaign to lure black voters using South African slang to drive their message:

The Democratic Alliance has had one controversy after another in the last few years, with resignations of key black leaders, and suffering at the polls, John Steenhuisen taking over as leader at the end of 2019 after former leader, Mmusi Maimane.

Mr Maimane was the first and only black leader of the party, his resignation was followed by the recent resignation of the party’s former spokesperson and young black firebrand Member of Parliament, Ms Phumzile van Damme.

The public perception that they no longer represent the interests of black people in the county has been publicly questioned. There’s also been a few posters with Sipotori spotted across Gauteng:

The DA’s message for this year is the “They get this done” which has many iterations colloquially with the 11 official languages.

It’s going to be a busy weekend for political parties as many of the major parties will be launching their manifestos.

The DA will be launching their manifesto on Saturday, 25 September: 11:00 – DA’s Facebook and YouTube pages

The EFF will be launching their manifesto on Sunday, 26th September 10:00 – Ghandi Square, Marshalltown

The ANC will be launching on Monday 27th of September at 17:00 – Church Square,  Tshwane

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